Wixzel Store
Founding creator program: 24 spots left

Sell your digital products.
Keep 100% of every sale.

Wixzel Store is a marketplace for independent creators. You connect your own payment gateway, so buyers pay you directly and we take no commission on your sales, ever.

Browse the catalog

Publish free while we build the catalog. No fee, no commission.

Your gateway, your money

Sales settle directly into your Stripe, Dodo, PayPal, Razorpay, or Lemon Squeezy account. There is no payout schedule to wait on, because we never hold your money in the first place.

One listing, three outcomes

Sell it, showcase it, or list it for acquisition. Change your mind later without rebuilding the page or losing the URL.

Licensing handled

License keys, a validation API, PDF invoices, and signed download links: the plumbing you would otherwise build yourself.

Three ways to list

Not every product is something you want to sell a license to. Pick the mode that matches what you actually want out of it.

For sale

Revenue

Buyers purchase a license and download instantly. You set the tiers and prices; the money lands in your own gateway.

Showcase

Exposure

List the product with a link to your site or demo. No checkout, no zip. A permanent, indexed page pointing traffic at your product.

Acquisition

Exit

List a product as available to acquire. Buyers send private offers; the deal happens off-platform, on your terms.

What you get with every listing

License keys

Generated per sale, with a public validation API your product can call.

Invoices

Branded PDF invoices are generated and delivered on every purchase.

Private file delivery

Your zip lives in private storage; buyers get short-lived signed download links.

Product analytics

Page views, visitors, and sales for every listing you publish.

Your gateway

Stripe, DodoPayments, PayPal, Razorpay, or Lemon Squeezy. Keys are encrypted at rest.

Human review

Every listing is reviewed before it goes live, so the catalog stays worth browsing.

Pricing

One number to remember: we take 0% of your sales.

Commission on sales

0%

Buyers pay through your gateway. We never touch the money, so there is nothing for us to take a cut of.

To publish a listing

Free

Free for founding creators while the program is open. No limit on how many products you list.

Founding Creator1 joined · 24 spots left

Publish during the founding program and your listings go live free, plus a permanent badge on your profile and every product you list. Creators admitted keep free publishing even after the program closes.

How it works

  1. 1

    Create a creator profile

    A short form: name, role, links, a bio. No application to wait on.

  2. 2

    Connect your payment gateway

    Only needed for paid listings. Showcase and acquisition listings skip this.

  3. 3

    Upload your product

    Zip, cover image, description, category, and your license tiers and prices.

  4. 4

    Get reviewed and go live

    We review it, you publish, and the listing is indexed with its own page.

Questions creators ask

How much of my sales does Wixzel take?
None. You connect your own payment gateway and buyers pay you directly. Wixzel never sits in the money flow and takes no per-sale commission.
Which payment gateways can I use?
Stripe, DodoPayments, PayPal, Razorpay, or Lemon Squeezy. You connect one from your creator dashboard; your credentials are encrypted at rest and never returned to the browser.
Do I have to sell something?
No. A showcase listing displays your product with a link to your own site or demo and needs no checkout, no zip, and no gateway. An acquisition listing puts the product up for offers instead.
What can I list?
AI tools and automations, SaaS and web apps, mobile apps, templates, themes, UI kits, plugins and extensions, scripts and code, developer tools, graphics and icons, and productivity tools.
How does licensing work?
Every sale issues a license key. A Regular license covers personal or internal company use; an Extended license adds white-labeling, reselling, and running the product as your own SaaS. Your product can verify keys against a public validation API.
Who owns my product?
You do. Listing on Wixzel Store doesn't transfer any rights. You keep ownership and can sell the same product anywhere else.

Put your work in front of buyers

Listing is free right now. Bring a product and we will handle the rest.